The advent of Smart Phones and Tablet Computers has caused a “Big Transformation” in the eCommerce industry as it has dramatically changed consumer behavior and moved them away from traditional transaction. E-commerce is a business that thrives on its online customers. E-commerce application can either be a web application or a mobile application where the users sell and buy products. A good E-commerce site is key to its success. The better the site, the better the business. Consumers expect eCommerce platforms to be Smarter, Faster, and Secure. They also expect the transaction experience to be convenient, cost-effective, and safe. Setting up an E-commerce system is a complex process and subjected to many market specific variables.
Key objectives for an ecommerce site are,
- Better user experience:Factor that has the single biggest impact on customer satisfaction, conversion rates, and ongoing revenues.
- Better performance and response time: 43% of the desktop users give up when the page takes more than 3 seconds to load. Mobile users are a bit more patient compared to desktop users. They leave the site if the response time is over 5 seconds. Conversion rate drops dramatically when your online shop is slow. Retail giant Walmart increased their site speed and noticed an increase of 2% in visitor’s conversion rate and revenue by 1%.
- Performance of your site depends on the following factors
o Throughput
• Request per second
• Transactions per minute
• Executions per click
o Response Time
• Duration of a task
• Seconds per click
• Page Load
• DNS Lookup
• Length of time between click and seeing page
- Easy integration with payment systems
- Highly secured to withhold any vulnerabilities.
- Easy integration with other systems such as ERP, Supply chain, POS, Warehouse Management, and other applications in the Enterprise ecosystem.
- The application has to be highly secured: Phishing attacks, hacking, credit card fraud, data errors or unprotected online services are most prevalent cyber security threats.
- Provide all functional features such as,
- Main Pages – Homepage, Product page, Special Offers, About Us page, Sitemap pages, Privacy Policy page, Press Releases page, etc.
- Category / Product Type Pages – The product page consists of options such as product size, color, and type. There is sorting feature to filter out products based on price, model, size, etc. There is also “Add to Cart” or “Add to Wishlist” feature present in the category pages.
- Product Description Page – Consists of product title, description, product images, related products, Add to Cart feature, Product comparison, additional product info, etc.
- Shopping Cart – Products list view, removing product from the list, cash on delivery option, select delivery option, card payment, pay now option, etc.
- No major functional errors that impact the user transaction.
- Appear top listed on searches:By improving the load time of your pages, you’re not only improving user experience, but you also increase chances to get better ranking on search engines.
- Easy access of the application in mob and other devices.
- Enable speed delivery of application feature changes to the market.
- Achieve less maintenance.
- Easy access to information and transaction
The above-mentioned objectives, complex business architecture, and Enterprise ecosystem call for testing specialists and a test partner who is nimble, smart, effective, and efficient. To maintain the integrity of the E commerce system, testing becomes compulsory.
E commerce Testing Types:
Novature Tech’s E-commerce centric testing approaches, selenium based automation framework for the web, mobile and open source based performance testing solutions help customers introduce efficiencies, save time across the software testing life cycle and meet the above mentioned objectives.
With Novature Tech’s eCommerce application testing benefits, get ready to witness millions of app downloads & huge acceptance of your software with excellent reviews.
If you have any query or want to inquire more about our eCommerce Testing services, contact us @ info@novaturetech.com
Author: admin | Posted On: 5th July 2018 | Category: Article